Interview: Andrew House – Part Two
In part one of this interview, SCEE president and CEO Andrew House talked about the launch of PlayStation’s new Video Delivery Service and the ongoing impact of Blu-ray in the PS3’s value proposition.
Here, in part two of this industry-exclusive interview, he looks at the momentum of the PS3 going into the Holiday season, the shift in marketing that’s helped bring that about, and the strategy behind the PSPgo on a continuing basis.
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